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Video conferencing solutions for flexible, adaptable virtual presence

From healthcare to education; small offices and large boardrooms - Sony Visual Communications Solutions bring clarity and adaptability to a huge range of application areas

Video conferencing solutions for flexible, adaptable virtual presence

Corporate and Government

Many corporations and governments are adopting video conferencing for a number of reasons, often driven by the need to increase productivity. Visual communication systems – from board room to remote office – make it easy for team members to collaborate effectively. With modern visual communication systems, it’s as simple as making a phone call to setup and conduct a “face-to-face” video conference meeting. And with the telepresence quality of Sony’s video and audio video conferencing, you have an immersive lifelike experience that’s very similar to actually being in the same room with all the participants.

Financial Institutions

Visual communication systems can play a significant role in bringing customers closer to financial institutions. In modern banking, for example, a customer can access an ATM system and instantly be connected to a call center representative, who can provide real-time live information, including assistance, account details, and financial advice.


With advances in technology and the push for globalization, distance learning is becoming more widespread than ever before. Today, visual communication systems can play a role in all forms of education. Students can communicate with their peers around the world for cultural exchange and collaboration. In higher education, courses offered at a main campus can not only be shared with satellite campuses and remote learning facilities, providing interactive education in real time, but they can also be streamed over a network so that students anywhere with internet access can participate in lectures as well. Video communication allows professors to reach larger audiences because they are no longer restricted by the size of the facility or auditorium. In addition, visual communication can play a vital role in improving communication among administrators, professors, staff, and students.


Advances in visual communication technology are helping to change the way doctors treat patients. The superb quality of Sony’s video and audio enables highly practical remote consultation between practitioners and medical specialists located around the world. This technology can help assist the diagnostic process and the streamlining of treatment by allowing multiple surgeons and clinicians to view surgical processes. Specialised care personnel and physicians can also collaborate immediately, no matter where each person is located across the globe. Moreover, visual communication is now becoming a powerful medical teaching tool, allowing doctors to share medical and surgical procedures with colleagues and students on a global scale.


Due to increased courtroom and travel costs, and the security risks associated with prison systems, visual communication is fast becoming an alternative communication method in the judicial system. It can provide a lower-cost method of communication between courtrooms, prisons, hospitals, and more locations, for anything from video arraignments, virtual courtroom appearances for witnesses, psychiatric evaluations, expert witness testimony, and various other applications.


Broadcasters are finding visual communication systems to be powerful tools to cost effectively deliver to their viewers instantaneous live interviews with people around the world. They can connect to remote locations using a visual communication system and simply feed the video and audio from that system to a switcher to be broadcast in real time.

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